Saturday, March 7, 2009

Thums Up ....Time for touching Ground !


...temperatures are going to be HOT this summer for sure ,soft drink brands have gone full blast with their splurge on new TVC's .
Thums Up association with Akshay Kumar continues and the new TVC has twins working on the typical building jumps for getting their drink without their feets touching the ground , Yawn ! we have seen this before , if macho , adventure and risk taking are the core brand values then there other ways of showing this ,time for change Guys.
Our rating is 2 , average , a Thums down for this , what say ? Check out the new commercial !

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