Visa Go !

along with the Summer season Cola wars and now the IPL blitz there is a suttle campaign by Visa , revolving around GO ! how "go "sparks off a lots of energy , remember Lets "go" ! ... nice , considering the next 2 months would be full of travel considering the school holidays ( don't know whether there was a connection to this ) brilliant visuals ! Good campaign , a lot of color and the Indian piece bought out very nicely . Our rating for the visual and the simplicity of the concept , is 3 /5 good , GO ahead rate the advt , pls

http://www.youtube.com/watch?v=cr42rfptEdg

Parker Pens Blah Blah

Saw the latest TVC for parker pens with Amitabh Bhachan , interesting concept the message is quite clear , which connects Blah blah speak and bad handwriting ...which Parker aims to improve. There starts the disconnect as how many consumers think so that this really can happen ie a pen can improve your handwriting ! Maybe to bring in authencity they have bought in AB !

our rating is a 2.5 /5 , good , Check the advertisement on the link and rate the same .

http://www.youtube.com/watch?v=nehRqyftld4

Essilor

Not many consumers might be aware of this brand yet , but off late the brand has made a strong attempt to be visible in actually a brand starved category ( whoops one exists still ) that is eye wear !

Essilor is a world leader in eye wear and is a french MNC , the campaign currently running is for their Crizal range of lenses , which are supposedly make one see things clearly ! the campaign has a great jingle , and is able to hold ones attention due to this , am not very sure whether the registry of the brand name is happening though , check & rate the advertisement here

http://in.youtube.com/watch?v=iAg5Lhjcseo, what do you think !

there is another campaign on with Shabana azmi for Varilux ,with the product feature of a single lens for reading and and long distance sight being shown clearly ,the advt tagline says "its great to go single after 40 !" check & rate the advertisement here !

http://in.youtube.com/watch?v=XbQNQeIAKyk ( not the orginal one ,the search is on ! )

Rate , the advertisement in the comment column , on 1 to 5 scale , 1 being poor , 3 being good , 5 being excellent .thx