Saturday, January 2, 2010

Pizza Hut What are you celebrating

The new Pizza hut TVC is all about moving on from the normal pizza's to other menu items , the campaign is about soups , pastas , desserts ,and pizzas too .


The TVC execution is good and also bring about a connect to make a visit to the outlet , atleast in our case it did work ! with a consumer not really able to get going on pizza's alone again and again , this route taken looks logical . Plus Pizza Hut formats have been used for celebration route , haven't we have had birthday celebration's , some office wins celebrations etc . The TVC shows some funny situations around celebrations , first word ,break up etc .

Along with the celebration route and new menu items the brand seems to be on the right track . Waiting to see when they start serving indian stuff say biryani's and roti's , ie not far we guess .
Our rating for the TVC is 2.5/5 good , go ahead rate the TVC click on the link below

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